Losing future business is very simple these days. Just deliver without quality, you can lose it. But recently I had a study/learning about losing a business by being adamant. Yes, I was in a good contact with an organization since 2009. That was of an win-win opportunity for both of us. In 2010, we have generated them a revenue of around 100,000 INR. Recently, they have upgraded the platform. In that platform, we were given with the rights of creating …